Recent Consultations
Car Wash Business
Washing cars is a profitable business if you
can do it right - but what is the right way?
A simple hand car wash is £5 - and you
can wash 12 cars an hour - but is that where the real profit
is?
Here is what I did with a car-wash business
to triple their profits in less than 5 weeks.
1. I got them to recommend SYSTEMATICALLY. When
someone came in to get their car washed, they wanted to make
sure a good job was done and they were willing to pay - most
car wash owners just follow a customers demand - I made them
ask the customers for upgrades such as Waxing, Drying, Wheel
polishing - that simple system increased the business profits
by over 50%.
2. I made sure customers came back again and
again by educating them about why their car needs washing,
how often is needs washing, what we use that makes their car
shine, what we use that keeps their paintwork safe and long
enduring. We made sure they never went anywhere else for their
car to be washed - we made sure they didn't.
3. We added car accessories at the car wash
where customers could stop and buy, we created a small brochure
of accessories for their cars.
4. We gave away branded car fragrance which
made them come back again for a fresh one.
5. We compiled a database of customers and made
those customers refer their friends and family for FREE car
washes - because we knew once they washed JUST ONCE with us
- they'd never use anyone else!
These are just some of the things I implemented
which boosted their profits.
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